Every plan includes all eight attribution models, the Attribution DSL for writing your own, and open-source SDKs for Ruby, Node, Python, and PHP. Paid plans connect Google Ads (with Meta and LinkedIn coming) to attribute spend and compute ROAS. You pay for the events you track.
No contracts. No sales calls. Cancel any time.
Use all the features straight-away. No sales calls required.
| Tier | Monthly Records | Ad Integrations | Price/Month (USD) |
|---|---|---|---|
|
Free
|
≤30K | — |
$0
|
|
Starter
|
≤1M | 2 |
$29
|
|
Growth
|
≤5M | 5 |
$99
|
|
Pro
|
≤25M | Unlimited |
$299
|
Records include visitors, sessions, events, and conversions.
* Overages billed in blocks: Starter $5/250K, Growth $15/1M, Pro $50/5M records.
Not sure yet? Try the demo first
One tracked touchpoint in a customer journey: a pageview, a click, a signup, a purchase, or any custom event you send to the mbuzz API. Events feed into the attribution models. The more events you track, the more complete the journey mbuzz can reconstruct.
Paid plans (Starter / Growth / Pro) have a transparent overage rate per additional block of events: $5 per 250K on Starter, $15 per 1M on Growth, $50 per 5M on Pro. You keep tracking, we charge the overage at the end of the billing period. No surprise invoices, no hard cutoffs.
The Free tier hard-caps at 30,000 events. No overage — events beyond the cap are dropped until the next billing cycle or you upgrade.
Google Ads is live today. Meta and LinkedIn are next — same OAuth flow, same spend-to-ROAS pipeline. Ad platform integrations are a paid-plan feature: Starter includes 2 integrations, Growth includes 5, Pro is unlimited. Free accounts can still track events and use every attribution model — they just don't pull paid-media spend.
mbuzz ships with eight attribution models (first-touch, last-touch, linear, time-decay, position-based, Markov, Shapley, data-driven). If none of them match how your business actually works, you can write your own in the Attribution DSL — a SQL-like language for defining attribution logic. Free includes 0, Starter 3, Growth 5, Pro 10.
Yes. Every plan includes CSV export, API access, and an MCP server for agent-native pulls. No premium-tier gate on data export, no vendor lock-in. Fork the open-source SDKs and keep running if you ever leave.
Not yet. Pricing is month-to-month because bootstrap-stage customers shouldn't have to commit a year ahead to get a fair rate. We'll reconsider when the product hits its next tier of maturity.
If you need more than 25M events/month, custom integrations, or a commercial agreement, get in touch and we'll scope something. No MSA theatre, just a conversation.
Free tier. No credit card. No sales call. SDKs for Ruby, Node, Python, and PHP.